a company that does not make money must be very shameful, because it can not create realistic benefits to shareholders. But if a company makes money when it’s not supposed to make money, it’s stupid.
Liu Qiangdong, founder of Jingdong, CEO. This year is the tenth year of Jingdong, in 2004, Liu Qiangdong has only a team of more than and 30 people.
August 2012, Liu Qiangdong micro-blog on a challenge book off the electricity supplier industry giant price war. In recent years, Jingdong has rival dangdang.com, Suning, gome.
from once outspoken, to lead the Jingdong in 2013 the "rehabilitation", Liu Qiangdong said, the future of a company, it is up to the consumer to choose. He hoped that the role of Jingdong is: to allow consumers to experience happiness in shopping.
Jingdong has been committed to stand to make money
Beijing News: now the electricity supplier industry to achieve profitability is not much, how do you see the scale of the electricity supplier website earnings need to wait long?
Liu Qiangdong: profitability and profitability are two different concepts.
as I said before, a company that does not make money must be very shameful, because it can not create realistic benefits to shareholders. But if a company makes money when it’s not supposed to make money, it’s stupid. And I, I would rather suffer the temporary shame than the foolish.
I do not doubt the profitability of Jingdong, because we are consumers, partners, and create value. This is just a matter of time, everything will fall into place.
Beijing News: compared to numerous business website, Jingdong unique attraction to users in
Liu Qiangdong: Jingdong has been committed to a stand to make money, the enterprise. We always adhere to the authentic principle, determined not to sell fake and smuggled goods; we always adhere to the low price, so that users can really enjoy the high quality and inexpensive products.
when users worry when there is no guarantee of the quality of logistics distribution service, the Jingdong through the self built logistics system, launched the first limit of 211 delivery service; when the user for online payment security worries, Jingdong has launched a cash on delivery service. After that, Jingdong has launched a after sale of the door to take pieces, the first payment, etc..
therefore, Jingdong users, loyalty is high. We believe that with the increasingly rational online shopping users, the market matures, Jingdong will get more and more consumers agree.
one of the largest electricity supplier ecology is not a healthy
Beijing News: how do you comment on the development and characteristics of several other major electricity supplier website
Liu Qiangdong: Chinese online shopping users are close to 3 hundred million, these people must have a variety of needs. Some people are more sensitive to prices, the market to go online, cheap. A >