to join the franchise industry, how to choose the right to join the brand is a kind of strength, is also a kind of ability, can help you step back onto the road of wealth. Select tea chain should pay attention to the following ten key points.


enterprise culture

the franchisee should consider the enterprise culture from two aspects. On the one hand, a good brand, often have some unique corporate culture, as the soul of the enterprise, given the inexhaustible motive force for enterprise development. On the other hand, the brand’s corporate culture is matched with you. If the corporate culture is restrained and precise, it is not suitable for the open and lively franchisees, because of the conflict on the idea, it will naturally affect the subsequent cooperation.


franchise headquarters need to have the Know-How very much, including the development and management of goods, business management, marketing and advertising activities, personnel recruitment and management, financial planning and operation etc.. These are the necessary knowledge to assist the store to properly manage the store for a long time.

advertisingInvestment and implementation of


related training